(Photo courtesy of B Rosen)

The Lorax peddles SUVs to elementary kids
The main character from Dr. Seuss’ “The Lorax,” a book that has long been considered a timeless screed on the environmental perils of overconsumption, is now being used to hawk gas-guzzling SUVs to school children, reports the Washington Post. In the book, the Lorax speaks for the trees against the greedy Once-ler. But recently, the fuzzy character showed up at Alexandria’s James K. Polk Elementary School, encouraging kids to persuade their parents to take a test drive of a Mazda SUV. In exchange, kids could help raise money for other schools’ libraries and qualify for a sweepstakes entry. At the event, a Mazda rep defended the move, arguing that the eco-friendly Lorax would like the new SUVs, which have “really good environmentally friendly technologies,” like getting 35 miles per gallon. Yikes!  (If that's considered "good" gas mileage, I'd hate to know what's poor gas mileage.) Luckily, not all the kids were taken in by the greenwashed marketing pitch. For example, when a group of kids walked past the car and started excitedly yelling, “Lorax car!” , one student quietly pointed out that the Lorax doesn’t even drive a car.

Google takes its street view to the oceans
Ocean enthusiasts who are terrified of the water can now take a virtual swim among parrotfish, coral reefs and other sea creatures, all without getting wet, thanks to a new Google venture that brings Google Street View to the oceans, reports the Wall Street Journal. Partnering with oceanographers and the international insurance company Catlin Group Limited, the program will give ocean access to anyone with a computer. It will also allow scientists to track data such as migration patterns, sea turtle populations and the health of the Great Barrier Reef, which, among other reefs, is under constant threat from climate change. As with other environmental programs like wilderness treks and farm-to-school initiatives, the hope is that Google Oceans will inspire people to protect the ocean environment, which are under threat from overfishing, habitat loss, pollution and now climate change.
 

Photo courtesy of Calgary Reviews.

McDonald’s takes pink slime goop out of burgers
It’s official: The next time you have a Big Mac craving, you no longer have to worry about your burger being loaded with pink goo, reports MSNBC. Recently, McDonald’s announced that it is no longer using ammonium hydroxide, an anti-microbrial agent that, when used on inedible scrap meat, turns into a pink slime that’s the basis for your burger. Though the USDA maintains that ammonium hydroxide is “generally recognized as safe,” food safety experts and television celebrity chef Jamie Oliver disagree, arguing that “taking a product that would be sold in the cheapest form for dogs and making it 'fit' for humans” is “shocking.” Not long after Oliver’s show on ammonia-treated beef, McDonald’s announced that it would stop using lean beef trimmings—aka scrap meat—treated with ammonia in its burgers (though McDonald's maintains that the show had nothing to do with its decision). If the idea of pink slime in your burgers doesn’t make you gag, take a look at McDonalds' ridiculous new “farm to fork” video campaign and see if you can hold that burger down.

Check out Jamie Oliver's episode on pink slime: (note: not for the faint of heart)

Under current guidelines, pigs and other farm animals are routinely given drugs. (friendsoffamilyfarmers)

FDA gives “okay” to continue drugging livestock
Farmers can continue giving healthy cows, pigs and other livestock routine doses of penicillin and tetracyclines—two commonly used antibiotics—even though the practice threatens public health, reports Forbes. The Food and Drug Administration’s decision to no longer consider withdrawing approval of the common practice comes after years of meat and produce recalls that have been contaminated with antibiotic-resistant bacteria and sickened many. It also comes after the agency’s own guidance showed that drugging animals who aren’t sick is, simply put, a bad idea. No doubt, consumer advocacy groups were disappointed in the government’s decision; however, the FDA’s decision wasn’t all bad. It did decide to ban the indiscriminate use of another class of antibiotics called cephalosporins in healthy animals, citing concerns over the growing threat of cephalospins-resistant bacterial infections found in people. Too bad that cephalosporins account for a tiny and rapidly shrinking percentage of overall antibiotic use on factory farms, as Mother Jones recently pointed out. Nice try, FDA.

Natural gas bonanza claims based on dicey guessing games
Mainstream media reports of a 100-year natural gas supply lying beneath our feet is largely based on hypothetical speculation, reports Slate. Recently, the online magazine found that of 2,170 trillion cubic feet (tcf) estimated to lie beneath U.S. lands, only 273 tcfs--or 12 percent of the total amount--are “proved reserves,” meaning that they actually exist and are commercially viable to drill. That leaves us with only about 11 year’s worth of proven natural gas reserves, not 100 years, as the industry claims. The idea that there's another almost 2,000 tcfs of natural gas out there is considered to be either “probable,” “possible,” or “speculative.” Speculative, by the way, means “based on conjecture or incomplete facts or information,” according to the Encarta Dictionary. Another word for speculative is “risky” or “hypothetical.” As Slate so aptly points out, “By the same logic, you can claim to be a multibillionaire, including all your ‘probable, possible, and speculative resources.’” Just one more thing to consider before we risk our health and environment to drill another well with “speculative” reserves.

Photo courtesy of quinn.anya

Republican dust up over phantom environmental regulation
Conservative Republicans are so intent on eliminating “unnecessary” environmental regulations that they recently set their sights on eliminating a rule that doesn’t even exist, reports the Washington Post. The so-called “dust rule” regulates farm dust, which is mixed with things like dirt and dried cornstalk bits and is technically considered pollution by the U.S. EPA. The agency does limit how much of this particle pollution can be in the air, but just two states—Arizona and California—require farmers to take some dust control measures. Though EPA administrator Lisa Jackson has said that she’s unlikely bring on stricter dust rules, regulation-wary Republicans aren’t taking any chances and have already proposed three new bills to prevent a rule that does not (and probably will never) exist. Unfortunately, the zealousness with which Republicans have attacked this rule is just the latest in a spate of attempts to cut the EPA off at its knees for trying to regulate environmental health hazards like coal ash, power plant pollution, and mountaintop removal mining.
 
Exxon punts financial responsibility on Valdez spill
While the oil continues to linger on the shore of Alaska’s Prince William Sound—twenty some years since the Exxon Valdez oil spill—the company who caused this mess is quietly trying to get out of paying to clean it up, reports Mother Jones. To date, Exxon has paid about $900 million over 10 years for cleanup costs, but when the government asked for an additional $92 million in 2006 to address existing problems, Exxon said no way, arguing that it is only responsible for “restoration projects” and not costs associated with cleanup. Of course, none of this matters to the people affected by the spill, who are too busy trying to move on with their lives to argue over semantics.